A price list that looks
as good as your work.

How do you make a price list for Instagram?

1. Type your business name, then your treatments, one a line, each with its price.
2. Add how long each one takes if you like (“45 mins”, “1 hour”). Put a heading on its own line, like Lashes or Brows, to group the treatments under it.
3. Pick one of the three free templates, Classic, Midnight or Sand, and a size: a story, or a post for your feed.
4. Download the picture, or on a phone, save it straight to your photos and post it.

Already got a price list in your Instagram highlights, your notes or an old booking page? Copy it and paste it in. Emoji, dots between the name and the price and lines like “Please arrive 10 minutes early” are tidied away, and anything we leave out is listed so you can check.

What should a beauty price list include?

Clients scroll past a price list in a second or two, so make it easy to read at a glance. Put each treatment under a heading for what it is, use the names clients would say themselves, and give one clear price for each.

• Times as well as prices. Knowing a full set takes two hours helps a client pick a slot they can really make.
• “From” prices where it varies. If the price depends on length or how much is done, write “from £30” rather than guessing, and the picture shows it that way.
• Patch tests and consultations. If you do them, put them on, free ones included, so clients know to book one first.
• Where to book. Use the line at the bottom for your booking link or Instagram name, so a client who likes the prices knows what to do next.

Your deposit and cancellation rules are worth saying too, but they read better in your booking confirmation than on the picture, so the maker leaves those lines out.