The best consultation form apps
for UK beauty businesses.

What is the best consultation form app for a UK beauty business?

There isn’t one best consultation form app for every UK beauty business. It depends on whether you want forms on their own or inside a booking system, and whether you run a clinic. If you want clients to sign on their own phone before they arrive, with the signed form kept on their record, with or without a booking, Covered Beauty, which we make, does that for £9 a month. If you only need a few forms and don’t mind building them, Jotform, Typeform and Paperform have free plans. For aesthetics clinics, Faces is free and says it has over 200 insurance-verified consent forms, and Pabau is a full clinic system priced through a demo. Already on Fresha or Timely? Fresha has forms on both its plans, and Timely on its Boost and Thrive plans.

How did we compare them?

We looked at what a consultation form has to do for a beauty business, using what each provider publishes about itself. This isn’t a hands-on test of every app, and we haven’t given scores.

1. What it costs. The price as each provider shows it, with VAT where it says.
2. Kept with the client record. Whether a signed form sits with the client and their visits, or somewhere of its own.
3. Signed before the visit. Whether clients can fill it in and sign before they’re in your chair.
4. Forms without a booking. Whether you can send a form to someone who hasn’t booked, such as a new client asking about a treatment.
5. Returning clients and patch tests. What a regular is asked next time, and whether a patch test question is asked again.
6. Who it’s made for. A form builder for any business, or a tool made for beauty, aesthetics or clinics.

Which kind of form app do you need?

Start with where you want the forms to live and who fills them in. Then try the one or two that fit with a real form for your most common treatment.

Forms on their own, kept with each client

Most beauty businesses don’t need a form builder. They need the right questions asked before every treatment, signed before the client arrives, and kept where they can find them. You can use Covered Beauty just for forms: pick from 23 ready-made forms, send a private link or hand over your tablet, and the signed form lands on the client’s record. You don’t need treatments, opening hours or bookings set up. When you want clients to book online and pay a deposit, it’s there on the same plan.

Each ready-made form is a starting point to read through and make your own. You can also build your own from short text, long text, dates, yes or no questions, tick boxes and information text. See how online consultation forms work.

You’d rather build your own

Jotform, Typeform and Paperform are form builders for every kind of business. Each has a free plan, and Jotform and Paperform have consent form templates to start from. Answers are kept in your account with that tool, not in your diary, unless you connect the two through their integrations. Paperform prices in US dollars. Their prices and limits are in the table above.

Sources: Jotform pricing, Jotform consent form templates, Typeform pricing, Paperform pricing and Paperform facial consent form template, checked 24 October 2026.

You run an aesthetics clinic

Faces is free to use and built for aesthetic clinics and healthcare practices, with over 200 insurance-verified consent forms in its booking system, and prescribers and pharmacies in the same place. Insync Consent is a free iPad app with insurer-approved treatment consent forms and aftercare. Pabau is a full practice system with digital records, photos and ePrescribe, priced by the number of users through a demo. FormDr, an online forms platform for medical practices that opened a London office in 2023, prices on request in US dollars.

Sources: Faces, Insync Consent on the App Store, Pabau pricing, FormDr pricing and FormDr UK office announcement, checked 24 October 2026.

Covered Beauty records the product, batch number and expiry used at each visit, but it doesn’t do before-and-after photos or prescribing. Read booking software for aesthetics clinics.

You already use a booking system

Check the forms you already pay for first. Fresha has consultation forms and patch tests on both its plans, and its forms can go out automatically for the services you choose or be added to a client’s profile. Timely’s digital consultation forms come with its Boost plan, and automated ones with Thrive. If you’re thinking of moving, read the best salon booking software in the UK.

Sources: Fresha UK pricing, Fresha: create a client form, Timely pricing and Timely: manually send consultation forms, checked 24 October 2026.

What is each one best for?

In the same order as the table. The order isn’t a ranking.

When isn’t Covered Beauty the right choice?

• You want drawn signatures or photos inside a form. Clients sign with a typed name.
• You need consent wording already approved by your insurer. Our ready-made forms are starting points, though you can type your insurer’s wording into any form.
• You need before-and-after photos or prescribing in the client record.
• Your team is bigger than five.
• You’re outside the UK. Covered Beauty is for UK businesses, with prices in pounds.

If none of those apply, it’s worth a free week. You don’t need a card to start, and nothing is charged unless you add one and carry on.

Sources

Every other app’s page below was read on 24 October 2026. They’re their own words about their own products, not recommendations.

• Jotform pricing
• Jotform consent form templates
• Typeform pricing
• Paperform pricing
• Paperform facial consent form template
• Faces
• Insync Consent on the App Store
• Pabau pricing
• FormDr pricing
• FormDr UK office announcement
• Fresha UK pricing
• Fresha: create a client form
• Timely pricing
• Timely: manually send consultation forms

The seven years in the answer on keeping forms is from BABTAC Good Practice Guide 2016 (PDF), read 21 October 2026. It’s the trade body’s guidance for its members, not law.